Go Native the Business of Native Plants Podcast

Go Native: the Business of Native Plants

By Foundation | February 1, 2022

a new podcast for those curious about starting a career or business with native plants with host Mitzy Sosa About our podcast Go Native is the first podcast to focus exclusively on what it takes to make it in the native plant industry, what is involved in running a native plant business and the many…

female co-owners of The Nectary, Kathryn Adeney and Michelle Sylvester

Bringing native plants to an urban downtown

By Isabella Guttuso | January 31, 2022

Women-owned native plant nursery starts up on a former used car lot in Central Florida Auto sale and repair shops dominate the East Main Street district in downtown Lakeland, Florida. But a different type of business has transformed one former car lot into an urban green oasis. Visitors stop after spotting the large monarch butterfly…

Nick Freeman at work, pulling weeds

The PA in the Park

By Isabella Guttuso | June 4, 2021

“Tell me, what is it you plan to do with your one wild and precious life?” – Mary Oliver, award-winning American poet Well, you might consider a native plant landscaping career. Work outside and save the world. Without more professionals who know how to use and maintain native plants in the landscape, we can’t achieve…

Debra Yates & Ben Burle in an upscale landscape featuring native plants

Florida Natives and the “Art of Space”

By Isabella Guttuso | April 1, 2021

Debra Yates and Benjamin Burle bring native plants into upscale South Florida landscapes A couple blocks from downtown Lake Worth, Florida, in the Parrot Cove neighborhood, quaint cottages and Spanish-style homes line the historic streets. On O street, one such cottage’s bold landscape stands out from the rest. Native plants south florida style The 1945…

Native Plant Industry Education

By admin | March 5, 2021

The Covid pandemic brought in-person education events to a halt in 2020. Our Florida industry partner, FANN, had been delivering all of their continuing education for green industry professionals in person. FANN had long wanted to develop online education but lacked the capacity to do it. Together, we developed an approach for moving existing continuing…

Our First Native Plant Journalist

By admin | March 5, 2021

An important part of our mission is reaching the next generation of native plant growers and landscape professionals and the clients they will serve. To create more demand for native plants and native plant professionals, and to inspire young people to consider careers and business ventures with native plants, we’ve launched our Native Plant Journalism…

Fall 2020 Real Florida Design Challenge

By admin | March 5, 2021

Most of us [students] don’t have the experience of seeing the plants in person, seeing how they perform in the landscape, really knowing what they look like and what they need. Looking plants up online and reading about them is not enough. We need to see more installed landscapes. It would be nice to have…

Fall 2019 Real Florida Design Challenge

By admin | March 5, 2021

We need to sell the beauty and resiliency of Real Florida. It’s an easy out to use known palettes that keep getting repeated. I want to know and include native plants that will work and support the ecosystem. Isabella A. Guttuso, Fall 2019 Real Florida Design Challenge Award Winner Isabella Guttuso‘s design for a 100-year…

Spring 2019 Real Florida Design Challenge

By admin | March 5, 2021

The more I learn about the profession, the more my desire grows like wildfire. Landscape architecture is the keystone discipline that enables the innovative and sound designs of the future. My goal is to always educate the public about the benefits of native plants as well as to promote the use of native plants in…

Helping Future Landscape Architects Develop Native Plant Selection Skills

By admin | February 22, 2021

Landscape architects design community parks and playgrounds, public gardens, institutional campuses, golf courses, shopping centers, roadsides and streetscapes, common areas in residential developments, resorts, theme parks, residential landscapes and all sorts of special function landscapes (e.g., stormwater ponds). They also get involved in restoration and land use planning. Bottomline — landscape architects have a big…